Registry Operator’s
Proposal
Appendix 1
A. CHIEF
FINANCIAL OFFICER.. 2
B. CHIEF
OPERATIONS OFFICER/CEO.. 3
C. SENIOR
MARKETING LEADER.. 4
D. CHIEF
TECHNOLOGY OFFICER.. 5
RESPONSIBILITIES
This individual will report directly to the C.E.O. in an entrepreneurial organization. They will:
§ Present at investment conferences
§ Communicate and maintain excellent relationships with financial analysts
§ Manage the evaluation, negotiation and structuring of potential acquisition opportunities.
§ Oversee the accounting and finance functions.
§ Ensure compliance with established operational policies and procedures.
§ Ensure firmwide compliance with budgets
§ Oversee general counsel
QUALIFICATIONS
§ Strong presentation and communications skills.
§ Ability to sell
§ A proven track record of leadership in a publicly traded company.
§ Strong accounting background.
§ Excellent corporate development background including joint ventures, mergers, acquisitions, and major strategic partnerships.
§ Specific knowledge and experience in the Internet sector.
§ A proven track record of operational achievement in accounting, finance, budgeting, and forecasting.
§ Must be dynamic, nimble, and hands-on.
Will define, implement, and manage internal Company strategy.
RESPONSIBILITIES
§ Manage the day-to-day operations of the Company
§ Streamline Company administration, analyzing process and workflow for greatest efficiency
§ Oversee departmental budgets and profitability.
§ Directly manage the Customer Service, Technology, Marketing, Sales, Business Development, Mergers and Acquisitions, and Human Resource operations.
§ Implement efficient interdepartmental communications.
§ Lead and inspire the Company to achieve goals and surpass expectations.
QUALIFICATIONS
§ Strong track record of IT operational leadership in a public company environment.
§ Experience building a World Class organization.
§ Experience managing in an IT environment with in-depth familiarity with technical infrastructure and customer service organizations.
§ Experience translating Company strategy into measurable goals and executable tactics.
§ Strong leadership in people management, strategic organizational planning, and budgeting.
§ Must be dynamic, high-energy, optimistic, and hands-on; a born leader.
§ Must have strong personal integrity and the ability to make tough decisions quickly.
§ MBA preferred; some engineering education desirable.
RESPONSIBILITIES
§ Handle all media buying activities and advertising campaigns.
§ Design, direct, and implement the media plan
§ Ensure consistency of brand across all marketing and advertising media
§ Analyze competitive landscape
§ Develop and implement customer acquisition programs for Register.com’s various channels and users.
§ Identify all potential marketing opportunities for Register.com, with specific attention to Return on Investment and Cost per Acquisition
§ Make recommendations for new products and services for our customer base.
§ Report all marketing activity, including results of marketing campaigns, which include market segmentation, brand awareness, reach, frequency, and registration activity, on a daily/weekly/monthly and quarterly basis
§ Manage the Marketing Department, including Brand Manager, Database Marketing Manager and Public Relations/Communications
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QUALIFICATIONS § MBA preferred § Internet or technology experience required § Strong leadership ability and operational expertise § Experienced management and communication skills § Experienced in both brand management and direct acquisition marketing § International marketing experience preferred
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The Vice President in charge Technology will serve as the company’s lead technical officer with responsibility for all aspects of technology implementation, management of department personnel, performance and reporting. This individual will report to the Chief Executive Officer.
RESPONSIBILITIES
§ Developing, managing and prioritizing the timeline of deliverables for technology projects and efforts at the firm.
§ Locating, recruiting, interviewing, hiring, training and managing senior technical personnel and technology management
§ Formalizing the policies and procedures related to the operations of the Technology department
§ Ensuring high reliability, stability and security of internal and external systems at the firm including the backup and archival of all systems with off site storage on an as-needed basis
§ Supporting second level customer support and technical support personnel at the firm
§ Developing a shared intranet environment that supports email, contact management, project tracking and information distribution for the firm
§ Procuring, maintaining and recording the firm’s hardware and software
§ Minimizing employee turnover in the technology department
GOALS
§ Execute and “hit the dates” on the timetable for current and future development efforts assuming management prioritization remains stable
§ Hire, train and motivate development and administration teams
§ Reduce Register.com employee turnover to less than 10%
§ Maintain uptime for core functionality excluding scheduled downtimes according to the following metrics:
§ Q1, Q2 – 99.87%, Q3 – 99.9%, Q4 – 99.95%
§ Reduce Service Metrics load time of home page to less than 4.0 seconds
§ Develop medium to store documentation intelligently and perform documentation audit
§
Successfully complete security audit by 3rd
party organization
E. SENIOR HUMAN RESOURCES
DIRECTOR
The VP of Human Resources, will direct all aspects of HR
including the development and management of programs and policies that support
the rapid growth and success of the company. The ideal candidate will be a dynamic
leader with the ability to facilitate a visionary work culture that values and
empowers each employee while driving hard toward business goals. Must be able to execute large
scale projects while successfully balancing business needs with employee
expectations.
RESPONSIBILITIES
QUALIFICATIONS
§ Approximately seven years experience in a senior Human resources role with broad management responsibility, with a minimum of 3 years at the Director level.
§ Demonstrated track record of challenging traditional methodologies and creating innovative programs and solutions.
§ Experience in a fast-paced, high-growth, high-tech industry is essential, as well as experience managing integration of acquired companies and personnel.
§ Excellent interpersonal, leadership and communication skills (with an ability to influence employees across the organization.
§ High level of self-sufficiency
§ Bachelor's degree or equivalent, Masters is a plus. Must have knowledge of organizational structure and function.